by admin | Dec 15, 2022 | B2B Marketing, Content Marketing, Inbound Marketing, Marketing Automation, Marketing Strategy, Search Engine Optimisation (SEO), Social Media Marketing
I spend a lot of time consuming online content, often the output is from the content marketing machine every marketing agency and IT brand seems to run these days. Sadly, it seems to me, that if content is indeed King, he’s become a somewhat overweight and... 
by admin | Aug 15, 2022 | Mobile Optimisation, Web Design
I’ve recently had the pleasure of advising a few companies on final web design and web development steps. In these cases, the companies had worked with ultra-low-cost developers to build the site, but as a consequence there were elements of the design and... 
by admin | Jul 15, 2021 | Marketing Strategy, Search Engine Optimisation (SEO)
I’ve recently been rather busy working for a local company, who I won’t name for sake of embarrassing them or their ‘SEO’ agency. Too often I’ve encountered companies paying monthly fees to so-called SEO agencies who achieve little tangible result. It’s a worrying... 
by admin | Mar 18, 2021 | B2B Marketing, Content Marketing, Email Marketing, Marketing Automation, Marketing Strategy, Search Engine Optimisation (SEO)
There’s an old Taoist saying – “The journey is the reward”, more often presented these days as “It’s better to travel than to arrive”. Take a moment to think about that. It’s often the thrill of the chase, or the experience and learning achieved along the way that... 
by admin | May 12, 2020 | B2B Marketing, Marketing Technology, Social Media Marketing
140 characters may not sound much, but it sure as hell adds up over time. From Steven Fry to Bill Gates, even the queen tweets. As so do your customer, prospects and competitors. And it’s all available to everyone, anytime. As a business, you can use Twitter for...